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Technical Marketing
Jeff Bier's
Impulse Response
– Truth in Advertising
By Jeff Bier, 5/25/2005
Signal processing applications are becoming more complicated and more varied—and so is the hardware that runs them. This has made it increasingly difficult to evaluate chip performance. (
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Developing Performance Claims that Customers Trust
By Jennifer White & Jeff Bier, 2/18/2005
Customers are often reluctant to accept vendors’ performance projections, particularly if key application software components have not yet been fully implemented. (
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Optimizing Presentations, Products, and Plans
By Jennifer White & Jeff Bier, 12/10/2004
Top-notch presentations are important, and so are solid products and sound plans. (
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Coming Up to Speed on Signal Processing Applications and Technology
By Jennifer White & Jeff Bier, 11/16/2004
Companies often discover that addressing the needs of signal processing applications requires new skills and knowledge. (
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Case Study – Checking Out the Competition
By Jennifer White & Jeff Bier, 5/11/2004
BDTI offers insight into analysis and benchmarking methods to help processor developers build competitive architectures. (
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