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TI Offers OMAP3 Application Processors to the Mass Market By BDTI, 2/27/2008 Texas Instruments yesterday introduced four new members of its OMAP3 family of high-end application processors, and announced that these chips will be offered broadly as part of TI’s “catalog” product line. Earlier members of the OMAP3 family were available only to selected customers of TI’s Wireless Terminal Business Unit (WTBU), typically big-name cell phone manufacturers with very high volumes. (More)

Ambric’s Video Accelerator Card Tackles HD H.264 By BDTI, 2/27/2008 At Macworld last month, Ambric announced that it is using its massively parallel processor architecture as the basis for PC plug-in video accelerator boards. The new video platform is based on Ambric’s AM2045 programmable processor chip and includes off-the-shelf video codec software written by video codec house MainConcept (which was acquired by DivX late last year). (More)

Case Study: Change or Be Changed: Good Business Decisions Require Good Information By BDTI, 2/27/2008 The electronics industry has long been a dynamic one, but never as dynamic as it is today. Private equity investors now own some of the largest semiconductor companies and are pushing for improved efficiencies. Many, if not most, of the largest chip companies are making significant adjustments in their strategies. And, as usual, changes in technology—often driven by innovative start-ups—threaten to disrupt the status quo. (More)

Jeff Bier's Impulse Response— How to Make Money in Video IP By Jeff Bier, 2/27/2008 Digital video is almost everywhere. And where it isn’t now, it soon will be.  As a result, the market for digital video intellectual property components—hardware, software, you name it—is wide open, with lots of opportunities for money-making.  And there are roughly five buzillion vendors jockeying for position within a highly fragmented field. (More)