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Articles from July 2005
Freescale Introduces Impressive Application Processors
By BDTI, 7/13/2005
Last month Freescale introduced its latest application processors, the i.MX31 and the i.MX31L.  The chips—which offer a number of impressive features—primarily target portable consumer electronics products such as cell phones, portable media players, and portable gaming devices.  The chips also target portable medical applications and automotive entertainment. (More)
 
TI Tools Get Numerous Enhancements
By BDTI, 7/13/2005
This month TI launched the “Platinum Edition” of its Code Composer Studio integrated development environment (IDE).  The “Platinum Edition” offers a number of enhancements over previous versions.  Most notably, the IDE includes two new features intended to improve developer productivity: a “rewind” feature and a fast connect/disconnect capability. (More)
 
Optimizing Presentations, Products, and Plans
By BDTI, 7/13/2005
Top-notch marketing presentations are key to convincing customers, investors, and others that a product is attractive and viable. Effective presentations combine clear, convincing technical information with a compelling marketing message—a difficult combination to achieve.  Of course, even snappy presentations only go so far; vendors also need solid products and well-thought-out strategies. (More)
 
Jeff Bier’s Impulse Response – Making Benchmarks Useful
By Jeff Bier, 7/13/2005
A few weeks ago I participated in a panel discussion on benchmarking.  The theme of the panel was how to benchmark multi-threaded and multi-core processors.  In my view, this theme highlights a key problem with many benchmark approaches: too many benchmarks are designed to exercise hardware features, rather than to provide information that system developers need. (More)
 
 
 
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