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Articles from
September 2006
| Sandbridge Launches Power-Optimized Programmable Handset Processor |
By BDTI, 9/27/2006
 Fabless chip start-up Sandbridge announces its new, fully programmable SB3011 chip aimed at replacing baseband and application processors in cellular handsets. Given the multiplicity of cellular standards and the expected emergence of WLAN and TV receiver functionality in handsets, will the advantage of software programmability give the Sandbridge solution the necessary edge?
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| ARC Unveils Player Subsystem and Partnership With SMIC |
By BDTI, 9/27/2006
 Silicon IP licensor ARC announces a new configurable multimedia player subsystem based on its ARC600 family of cores. The subsystem mainly targets the portable audio/video player market and is intended to provide designers with a low-power, low-cost solution that can be incorporated with minimal development effort. ARC is also announcing a new partnership with Chinese silicon foundry Semiconductor Manufacturing International Corp. (SMIC).
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| Multi-Tiered Software Optimization |
By BDTI, 9/27/2006
While nearly all signal processing applications require some degree of software optimization, some applications require a sophisticated, multi-tiered optimization approach in order to meet their performance goals. Unfortunately, many signal processing software developers are experienced with only a subset of the many levels of optimizations.
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| Jeff Bier’s Impulse Response – Multi-Core: Sell it Simple |
By Jeff Bier, 9/27/2006
I have two ways of looking at processors. If I'm in geeky-engineer mode, I'm thrilled to learn about the hard-core technical details, like how the branch prediction works, why the DMA engine is breathtaking in its sophistication and complexity, how the chip uses a revolutionary new method for implementing . . . whatever.
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